Freshness First. Waste Last.
From farm-to-table restaurants to specialty food brands, manage perishables with precision. Real-time expiry tracking, batch management, and multi-location sync—so nothing spoils, nothing sits.
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The Food & Beverage Challenge
Why Food Businesses Struggle to Scale
Perishables don't wait. Your platform shouldn't make you.
Expiry Date Roulette
Batch CB-2024-001 expires Feb 15. But your POS shows 'in stock' on Feb 16. Customer orders. You ship expired product. Recall time. Brand damage.
Stock Sync Nightmares
3 restaurant locations. Online shows 'Organic Cold Brew - Available.' Customer orders. Brooklyn is out. Manhattan has 12. Queens has 50. But nobody knows until it's too late.
Throwing Money Away
Order 500 units of fresh produce. Sell 200. Watch 300 rot in the back. Repeat every week. 40% of F&B inventory = waste because platforms don't track perishability.
Track Every Batch. Sync Every Location.
Waste Nothing.
Automated Expiry Tracking
FEFO (First Expired First Out) logic. System alerts when items approach expiry. Auto-discount or auto-remove from online inventory.
Real-Time Multi-Location Sync
8 restaurant locations? One inventory system. Stock updates in <2 seconds. Customer sees what's actually available at THEIR location.
Batch & Lot Management
Track CB-2024-001 vs CB-2024-015. Recall readiness. Supplier traceability. FDA compliant from day one.
Temperature Zone Controls
Chilled, frozen, dry storage—assign SKUs to zones. System won't let you ship frozen items if temp breaks threshold.
40%
Avg waste reduction
<2s
Inventory sync time
100%
Batch traceability
Product
Organic Cold Brew Coffee - 12oz
Batch
CB-2024-001
Expiry Date
Feb 15, 2026
Expires in 11 days
Status
Auto-discount triggered
Locations
✓ FEFO active: Next to ship CB-2024-001
From Receiving to Selling—Automated
Track perishables from supplier to customer
DAY 1
GRN + Batch Assignment
Goods Receive Note logs batch CB-2024-001. Expiry: Feb 15, 2026. System assigns to chilled storage zone automatically.
DAY 1-30
Temperature Monitoring
Product lives in chilled zone. System tracks temp. If zone breaks threshold, auto-alert to warehouse manager.
DAY 5
FEFO Order Routing
Customer orders Cold Brew. System picks CB-2024-001 (expires soonest) before CB-2024-015 (expires later). Automatic.
DAY 25
Auto-Discount Trigger
CB-2024-001 expires in 10 days. System auto-applies 20% discount online. Moves stock before waste.
DAY 35
Auto-Remove from Inventory
Expiry date hits. System auto-removes CB-2024-001 from online store. No customer can order expired product.
Built for Every F&B Business Model
Restaurant Chains
Challenge
8 locations. Daily fresh ingredients. Menu sync across all stores.
Solution
Real-time inventory sync. Menu auto-disables soldout items per location. Unified customer profiles (dine-in + online).
34% reduction in wrong orders
Food Distributors
Challenge
Perishable goods (meat, produce, dairy). Multi-location inventory. B2B + institutional pricing. Batch tracking for recalls.
Solution
Native B2B engine. Custom pricing per customer type. Batch/lot traceability. Temperature zone management. Real-time sync.
Gordon Food Service case study
Grocery Stores
Challenge
Fresh produce, dairy, meat. Multiple departments. High turnover. Waste = profit killer.
Solution
FEFO inventory flow. Expiry alerts. Auto-discount near-expiry. Department-level stock control.
40% waste reduction
Beverage Distributors
Challenge
Craft beer, wine, spirits. Age tracking. Distributor accounts. Complex compliance.
Solution
Batch tracking. Age monitoring. Multi-tier B2B pricing. Compliance reporting built-in.
50+ wholesale accounts
How Gordon Food Service Manages Premium Food on Shopflow
Gordon Food Service is a leading foodservice distributor serving restaurants, institutions, and specialty food retailers across North America. Managing batch tracking, wholesale accounts (Net 30 terms), and multi-location inventory simultaneously.
The Challenge
- Batch tracking for food safety recalls
- Wholesale B2B + DTC pricing on one platform
- Expiry management for imported goods
The Shopflow Solution
- Native batch/lot tracking (EVOO-2024-001, EVOO-2024-015)
- B2B engine handles Net 30 terms for restaurant clients
- Automated expiry alerts for imported batches (18-month shelf life)
Results
100%
Batch traceability
15
Wholesale accounts
0
Expired products shipped
Product
GFS Prime Ground Beef - 10lb
SKU
GFS-BEEF-10LB
Batch
BEEF-2024-015
Production Date
Feb 1, 2026
Best Before
Feb 14, 2026
Stock & Pricing
"Managing perishables for 500+ restaurant clients required real-time batch tracking and multi-location sync. Shopflow handled it natively. We cut waste by 35% in the first quarter."
— Supply Chain Director, Gordon Food Service
Built for Food & Beverage Operations
Full Traceability
Track every batch from supplier to customer. FDA-compliant. Recall-ready.
Key Features
- •GRN (Goods Receive Note) logging
- •Supplier + batch + expiry assignment
- •Lot number tracking
- •Recall reporting in 1 click
Batch
CB-2024-001
Supplier
Green Valley Farms
Received
Jan 5, 2026
Status
Near expiry - discounted
The Cost of Food Waste (And How to Avoid It)
F&B businesses lose 40% of perishable inventory to waste. Shopflow customers cut that to 5-8%.
Waste Reduction
$15K per month
Avg Savings Per Location
<2s
Inventory Sync Time
100%
Batch Traceability
Integrations Built for Food Operations
POS Systems
Toast, Square, Clover, Lightspeed—sync orders and inventory in real-time
Delivery Platforms
Uber Eats, DoorDash, SkipTheDishes—aggregate orders into one dashboard
Accounting
QuickBooks, Xero—auto-sync sales, COGS, and waste reporting
Temperature Sensors
IoT sensor integration for cold chain monitoring
Loyalty Programs
Reward repeat customers across all locations
Analytics
Track GMV, waste %, freshness scores by location
Why F&B Brands Choose Shopflow
vs Generic eCommerce Platforms
| FEATURE | SHOPIFY | BIGCOMMERCE | SHOPFLOW |
|---|---|---|---|
| Batch/Lot Tracking | App required | Custom dev | Native |
| Expiry Date Management | App ($50/mo) | Custom | Native |
| FEFO Inventory Logic | Not supported | Not supported | Native |
| Multi-Location Sync | Limited (10 stores) | Custom only | Unlimited |
| Temperature Zone Tracking | Not available | Custom dev | Native |
| B2B + DTC Same Platform | B2B addon ($300/mo) | B2B addon | Native |
| Auto-Discount Near-Expiry | Manual only | Manual | Automated |
| Food Safety Compliance | Your responsibility | Your responsibility | Built-in reports |
| Real-Time Stock Sync | 5-15min delay | Variable | <2 seconds |
Batch/Lot Tracking
Expiry Date Management
FEFO Inventory Logic
Multi-Location Sync
Temperature Zone Tracking
B2B + DTC Same Platform
Auto-Discount Near-Expiry
Food Safety Compliance
Real-Time Stock Sync
💡 Shopify + apps for F&B features = $200-400/month extra. Shopflow = all native.
Food & Beverage Questions
Ready to Reduce Waste and Scale Your F&B Business?
Join specialty food brands, restaurant chains, and grocery stores managing perishables with precision on Shopflow.