PLATFORM · HEADLESS COMMERCE

Headless commerce: one sales engine for every storefront

Your catalogue, pricing, orders and invoices stay in Shopflow. Your team or agency builds the storefronts with the technology of its choice, and you evolve them one at a time.

Documented REST and GraphQL API
No transaction fees
Multi-site, multi-brand and B2B

See API examples

Illustration · demo data

Why move to headless commerce

On an all-in-one platform, the site, catalogue and orders are tied together. Changing one often means touching the others, and every new channel adds another system to maintain.

Headless commerce separates the storefront, what your customers see, from the engine that manages products, pricing and orders. The two communicate through APIs.

Rebuild your site without moving your data

Catalogue, pricing rules, orders and invoices stay in one place. You rebuild the storefront when it suits you.

Serve B2C and B2B from the same engine

Your online store, B2B portals, marketplaces and point of sale draw on the same products, prices and orders.

Give your developers a stable foundation

REST and GraphQL APIs, stable schemas, webhooks and readable logs.

query {
  product(sku: "NORD-01") {
    name
    price(segment: "B2B")
    inventory { available }
  }
}

Illustrative example

What the engine handles for you

Six functions at the heart of your operations. Select one to see a sample screen.

admin.shopflow.ca/catalogue

Catalogue and variants

Demo data

Product	Variants	Status
Nord Armchair	3	Published
Laval Table	2	Published
Living room set	Bundle	Draft
Accent cushion	6	Published

Illustration only. The actual interface may differ.

How Shopflow fits with your current systems

Shopflow sits at the centre. Your storefronts, points of sale and management tools communicate with the same engine.

Storefronts

React
Next.js
Vue
Remix
Native apps
PWA

Shopflow engine

Catalogue
Pricing
Carts
Orders
Invoices
Workflows
API
Webhooks

Management and integrations

ERP
WMS
CRM
Accounting
Email

Each system connects to the engine once, rather than once per sales channel.

Migrate one channel at a time

You move to headless one channel at a time. Where your current site allows it, it can stay online during the rollout.

Phase 1
Connect Shopflow behind your site
Shopflow can take over orders and inventory while your current storefront stays in place.
Phase 2
Launch a first headless storefront
For example, a B2B portal connected to the same engine as your site.
Phase 3
Migrate your main site
When your team is ready, the new storefront replaces the old site.

2–4 monthstypical go-live time for the first channel

Headless commerce FAQ

See how Shopflow fits into your architecture

In 30 minutes, a Shopflow architect reviews your current architecture with you and shows you where the headless engine can fit.

Read the API documentation

Transaction fees: 0%
Uptime SLA: 99.95%

Architecture review

30 minutes

With a Shopflow solutions architect

Your current architecture
Where the headless engine can fit